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Overview
Online community managers create and maintain interactive spaces in social media, forums, wikis or other digital platforms. They support conversation, relationships and continuity across online communities.
In job descriptions, look for community moderation, social media channels, forum management, content planning, member engagement, response routines, community guidelines, analytics and coordination with communication or support teams.
Explore this occupation
Open in Job ExplorerWork context
Online community manager work is about keeping digital communities usable, active and connected. The role shapes conversations on social media, forums, wikis or platform spaces, while watching tone, member needs and information flow.
Skills and specializations
Useful strengths include moderation, content planning, community guidelines, response routines, social media publishing, member engagement and basic analytics. Some online community managers focus on brand communities, while others support product users or knowledge-sharing groups.
Salary context
Salary context depends on community size, platform responsibility, content workload and whether the role includes strategy, crisis handling or reporting. Managing several public channels has a different context from supporting one moderated member forum.
Career paths
Experience can lead toward social media management, digital communications, content strategy, customer engagement, community operations or public relations work. Strong judgement in moderation, tone and analytics helps movement into broader communication roles.
Good to know
Read adverts for the platform mix and moderation load. An online community manager job may involve social media posts, forum rules, wiki updates, member support, analytics reports or escalation routines for difficult conversations.
Editorial note
This guide is editorial career context. It is not official labour-market statistics or role-specific salary data.
Map overview
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O*NET relationships
See occupations connected to this ESCO occupation in the official O*NET–ESCO mapping. The relationship type comes from the source and is not a ranking or recommendation.
O*NET relationships: 1
Search Marketing Strategists
13-1161.01
Close relationship
The occupations are closely related, but the official mapping does not treat them as exact equivalents.
Open in O*NETSource and method
These relationships come from the official European Commission O*NET–ESCO crosswalk.
Relationship direction: O*NET occupation to ESCO occupation.
Several O*NET occupations can point to the same ESCO occupation, and one O*NET occupation can point to several ESCO occupations.
AltoTrail preserves the source relationship type. The order is technical and does not show which occupation is best, most relevant or recommended.
AltoTrail validates and presents the source relationships without adding ranking or recommendation semantics.
Alternative labels
Occupation group
Public relations professionals (2432)
Source facts
| ESCO URI | http://data.europa.eu/esco/occupation/137b1d11-c4bc-4016-89ba-45345d4c71f0 |
|---|---|
| ESCO code | 2432.5 |
| ISCO group | 2432 |
| Concept type | Occupation |