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Overview
eBusiness managers create and run online sales strategies for products and services, connecting digital marketing, e-commerce systems, data quality, brand exposure and sales goals.
In job descriptions, look for online sales plans, e-commerce systems, business intelligence, digital marketing, web analytics, key performance indicators, customer engagement, budgets and sales strategy.
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Open in Job ExplorerWork Context
eBusiness managers connect online sales planning with e-commerce systems, digital marketing, business intelligence and partner information. They monitor sales performance, improve data quality, adjust online tools and coordinate with marketing and sales management.
Skills And Specializations
Important skills include developing online sales plans, defining technology strategy, tracking key performance indicators, planning digital marketing and analysing business requirements. Specializations may include web analytics, search engine optimisation, customer engagement, brand strategy or ICT sales methods.
Salary Context
Pay context is shaped by online revenue responsibility, budget ownership, platform complexity, number of channels, data reporting duties and whether the role leads strategy, people or external partners.
Career Paths
Career paths can lead from digital marketing, sales operations or e-commerce coordination into eBusiness manager, digital commerce lead, growth manager, business analyst, product owner or commercial strategy roles.
Good To Know
Strong adverts specify platforms, sales targets, KPI ownership and marketing tools. Check whether the role owns budgets, web analytics, customer engagement, data integrity, partner offers or strategic planning.
Editorial note
This guide gives editorial career context for eBusiness management, not official labour-market statistics or salary data.
Map overview
Click the map to search for eBusiness manager jobs.
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O*NET relationships
See occupations connected to this ESCO occupation in the official O*NET–ESCO mapping. The relationship type comes from the source and is not a ranking or recommendation.
O*NET relationships: 1
Online Merchants
13-1199.06
Exact relationship
The official mapping treats the O*NET and ESCO occupations as closely equivalent.
Open in O*NETSource and method
These relationships come from the official European Commission O*NET–ESCO crosswalk.
Relationship direction: O*NET occupation to ESCO occupation.
Several O*NET occupations can point to the same ESCO occupation, and one O*NET occupation can point to several ESCO occupations.
AltoTrail preserves the source relationship type. The order is technical and does not show which occupation is best, most relevant or recommended.
AltoTrail validates and presents the source relationships without adding ranking or recommendation semantics.
Alternative labels
Occupation group
marketing consultant (2431.10)
Source facts
| ESCO URI | http://data.europa.eu/esco/occupation/586fe133-1987-41f4-b89a-f39d4bc58e1e |
|---|---|
| ESCO code | 2431.10.2 |
| ISCO group | 2431 |
| Concept type | Occupation |