Skills
27 skills are associated with this occupation.
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Product and services managers define how a company’s catalogue or portfolio is structured, updated and presented to the market.
The work connects product information, service descriptions, pricing changes, marketing channels and supplier input. Managers may handle catalogue structure, new product requests, requirements checks, budgets, data analysis and digital or printed marketing material.
In job descriptions, look for product catalogues, portfolio structure, channel marketing, content strategy, product and service characteristics, supplier relationships, data analysis, price communication and regulatory requirement checks.
Product and services managers work with catalogues, portfolios and market-facing product information. The role decides how items and services are grouped, described, priced, updated and prepared for digital or printed channels.
Useful depth includes product characteristics, service marketing, catalogue development, channel marketing, content strategy, data analysis, supplier relationships and requirement checks. Some roles also touch product codes, photography or printed goods processes.
Salary context depends on portfolio size, commercial responsibility, budget ownership, supplier coordination, pricing communication, data analysis and whether the manager owns catalogue decisions across several channels.
Experience can lead toward portfolio manager, product marketing manager, category manager, catalogue lead, channel marketing specialist, commercial analyst or broader product management responsibility.
Check whether adverts name catalogue ownership, product-item requests, price changes, supplier input, marketing channels, data tools and approval of product requirements. Clear roles separate portfolio structure from general advertising work.
This guide is editorial career context, not official labour-market statistics or role-specific pay data.
27 skills are associated with this occupation.
0 skills selected
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Advertising and marketing professionals (2431)
| ESCO URI | http://data.europa.eu/esco/occupation/e5a63940-57d3-4065-8713-74b4e2c93063 |
|---|---|
| ESCO code | 2431.15 |
| ISCO group | 2431 |
| Concept type | Occupation |